Travel content writing and strategy | Content Marketing Agency

About

I’m Not Your Typical Content Writer.

Hire me and you’ll get a copywriter who has a journalism, blogging, and direct online marketing background.

What does this mean for you?

  1. A blog with a growing readership and articles that give you clout in your industry since I know how to write for maximum impact.
  2. I know how to get content to convert, meaning more sales and customers for you.

I’ve also specialized in travel and lifestyle brands for the past decade, and now I want to help you and your business grow through a clear and expertly put together content strategy tailored to your needs and voice.

Some of the brands I have worked with include Paul Gauguin Cruises, the Travel Channel, Zipcar, Viator, TripAdvisor, About.com, Room 77, and Travel42.

I’ve helped my clients show up higher in search results, increase their number of leads, gain affiliate advertising income, grow their audience, and have more cohesive branding through the words on their website and blog.

What is the first major step for conquering the world of content?

A strategic and engaging blog for your business.

You may already know that, and that fresh content is important to your business because it helps your website show up higher in search results, it helps develop a relationship with potential clients, and it gives credibility to your business. But…

You have no idea where to begin with your content plan! Or you have no time to implement what you want to do since content planning and writing is time consuming and can be overwhelming.

That’s where I come in. I can help.

Over the past decade, I have honed my online content skills to develop a blog implementation strategy that is focused on three Rs:

  1. Relationships

  2. Readers

  3. Results

As a business, you want your content to actually be read and continue to grow in readership. Then you need to build a relationship with your readers. And then those readers had better be turned into tangible results (i.e. clients and sales).

My content strategy will help you achieve that.

Here’s why.

I have developed blogs and editorial calendars for a variety of travel and lifestyle companies.

I have also reworked the website content for brands ranging from small one-person businesses to boutique agencies to large corporations.

My direct marketing background means I’m not your typical copywriter:
I focus on ROI-driven results (yes, more Rs!).

Prior to launching my freelance and consulting business in 2013, I was the Director of Marketing for a large online travel agency for five years, which is where I honed my skills on writing web copy that converts into action and sales.

I also like to practice what I preach for content strategy, which I do with my One Day in a City blog, a successful blog that has brought in hundreds of thousands of readers. My blog has also led to partnering with many brands to bring engaging and informative content to my readers, a few of which include the Four Seasons, Ireland Tourism, and GoEuro.

What this means for your business…

Now, I’m excited to take my 10 years of online writing experience and use it to help you improve your business.